Certainly there is much human value in a business leader’s integrity, but it also has an actual dollar value, according to Dr. Tony Simons, associate professor of management and organizational behavior at Cornell University and author of the new book, “The Integrity Dividend: Leading by the Power of Your Word.” In today’s AIE Imaging Executive podcast, Simons tells PMA Senior Editor Jennifer Barr Kruger what he has learned from his extensive research into the impact of trust in business.

Interview starts - 5:00
Interview ends - 25:44