Many business executives are striving to make the best possible use of social media, but in this brand new world, it’s tough to know how to go about it. Online, anyone can say anything they want about you and your company. On this episode of the AIE Imaging Executive podcast, Dr. Rachna Jain, chief social marketer for the Mindshare Corp., discusses the growing importance of online reputation management, and how executives can make sure they present themselves, and their companies, in the best possible light.

 

Interview starts - 1:31
Interview ends - 18:41